Banned Ad

The Advertising Standards Board have banned this new ad for clothing store Roger David because it featured a young girl who had been gagged and had a barcode with the word "slave" on her shoulder...

What's worse is that Roger David have continued to defend the ad saying that "The woman used in the campaign was 18 years of age at the time that the photograph of her was shot. She is a student of History, Spanish, and English, and is also a model in the United Kingdom."

However I fail to see how her life story has anything to do with the fact that the New Love Club label chose to depict her as what the ASB has described as "an object".

As one of the complaints against the ad states "It is offensive due to its representation of young girls as vulnerable and slaves and lacks sensitivity to the growing child exploitation and sexist depiction of girls and women"

Atleast the ASB showed some sense in banning it.

Read more about it here